Marina Aikins Spa & Beauty

Marina Aikins

Marina Aikins

Name of manager / owner / operator?
Jonine Aikins, Manager.

How long have you been operating your business?
Over 20 years.

What do you believe to be the main point-of-difference compared
to your competitors (i.e. other salons/outlets)?

Quality salon with a great variety of treatment & retail products.

What is it the main reason you believe makes your clientele keep coming back?
Quality of service & professionalism.

How do you currently cater for your male clientele and do you expect
to provide more male specific treatments/products in the future?

We have a number of packages designed for men and have
the Mr. Essentials range exclusive for men.

What is the most popular male treatment your establishment currently provides
and typically, what treatment do most of your male clients ask for?

Every Man’s Mr. Indulgence package – full body massage, Mr. Facial, manicure and pedicure.

What types of products do men or women (who buy for their men) typically ask for?
Cleanser and scrub, and moisturisers.

Have you seen an increase in your men visiting your salon?
Yes, partners booking them in or buying gift vouchers for them.

What do you believe makes a salon or spa successful and their
respective staff professional?

Offering salon only products and exclusive professional treatments,
plus professionalism with therapists.

Finally, what men’s promotion are you currently running that potential
and existing clients can enquire about?

Basically there’s a men’s package which include back, neck and shoulder
with facials or another package with mani & pedi, to let the man experience
what their wives enjoy and help them to relax and feel comfortable.

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